Emad Assaf, a man in his early forties, started his journey in the jewelry industry ten years ago when he worked in a small jewelry store. He quickly realized that this profession had a unique charm that attracted him to it.
Emad loved watching the industrialists he worked with. He began to learn from them, observe their methods, and delve into the secrets of the craft. The more he learned, the more he became proud of this beautiful world.
Emad then decided to start his own business in the field of jewelry manufacturing. He opened a small shop, and soon, many people noticed the beauty and luxury in his designs. His creations seamlessly merge modernity and heritage, creating a unique and distinct style that captivated many.