In 1971 the Jerash Women's Association was founded. It began as a nursery and kindergarten project for children and after a year decided to expand to include women. It started the Sewing and Embroidery Project where the Noor Al Hussein Foundation was used to help train local community women. The Jerash Women's Association has trained more than 3000 women from the local community in Jerash. To date, the Association offers an array of courses and training workshops in various fields. It does, however, continue to face challenges from sourcing raw materials to the delivery and marketing of products. Regardless, the Association continues to work diligently to empower local women.
What distinguishes the products of the Jerash Women's Association is the meticulous workmanship and attention to detail of expert-level craft. This quality, coupled with a variety of color, make each piece a uniquely exquisite work of art. Those who have purchased items from the Association often come back years later to ask for the same piece again, which gives the artists a deep sense of pride to have so many recognize and appreciate the quality of their work.
In the beginning, given the Association’s beginnings in a rural society, the idea of women's work was not popular for many people. But as time went on, working women began to become an increasingly accepted concept to many who have come to understand it over time. Many of the beneficiaries of the Association have become self-reliant and have been contributing to their homes and helping their families, benefitting the community in a positive way.