Etr Al Sham

Etr Al Sham

Jordan / Amman

Huda Jabr, an aspirational lady who survived the Syrian war, didn't choose to give up! But chose to make her life better through her talent of making handmade soaps and products!

Huda Jabr is a Syrian woman, a mother of two, living with her family in Irbid along Syria’s border after the violence of the war in her home city of Daraa forced them to move south.

Huda's First Steps

Huda arrived in Jordan and she started telling herself: "I have to have a profitable skill". Started her first steps to achieve her goal and follow her will, Huda found the right training center where she can learn to produce handmade soaps and wax and where she finds herself and interests in the bargain! Thanks to her humble talents and skills, Huda was able to launch her store in 2017 which helped her sell larger quantities of products and expand the scope of her work overtime.

Challenges Faced By Huda

You can't achieve success without passing by challenges! Likewise, Huda was struggling with some difficulties that reside in rising prices of raw materials and marketing. Nonetheless, Huda knew that as she has survived the war, she could easily survive these obstacles. Accordingly, she believes that she can overcome all these obstacles and is seeking to further develop her abilities in order to reach a greater number of people.

How Does Souq Fann Support Huda?

The main reason why Huda is with Souq Fann is the characteristics of her products as they are made entirely of organic materials and extracts.  All of her wax and soap bars are made with natural fiber and she utilizes raw colors extracted from nature that are even suitable for consumption; that's why her store is named "Etr Al-Sham" translated into "The Scent of Sham".

Through Etr Al-Sham, Huda feels that she has filled a large gap in her life with meaningful work that not only earns her an income but teaches her new lessons day by day through her customer feedback and shifting market demands. Huda is a woman that people look to with respect as a result of her self-reliance, allowing her to be a role model for other women who hope to follow in her footsteps.

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